Amy L. Blair is an associate professor of English at Marquette University and is co-editor, with James Machor, of the journal Reception: Texts, Readers, Audiences, History
, the official journal of the Reception Study Society. Dr. Blair's 2012 book Reading Up: Middle-Class Readers and the Culture of Success in the Early Twentieth-Century United States
, was published by Temple University Press under the auspices of the Andrew Mellon Foundation-funded American Literatures Initiative. Reading Up
investigates, through the lens of a reading advice column that ran for the decade between 1902 and 1912 in the Ladies' Home Journal
magazine, the way readerly desires for social, cultural, and financial capital affected readers' reception of the canonical works of American literary realism and the less-celebrated, genteel literary bestselling fiction of the day. Dr. Blair's next book in progress, Tasting and Testing Books
, studies Emily Newell Blair’s reading advice in Good Housekeeping
magazine during the 1920s and 1930s in the frame of the magazine’s“money-back guarantee” mindset. Dr. Blair also serves on the Advisory Board of the Marquette Women’s and Gender Studies Program.
- American Literature
- Women's Studies
- Literature and Popular Culture
- 1301/905 TTh 12:30-1:45 David Straz 369
- 4997/101 TTh 9:30-10:45 David Straz 450
- Capstone, Reading the United States, 1920s-1930s
- Late 19th and Early 20th-century American Literature
- Early and New Republic-Era American Literature
- History of the Book
- Reception Studies
- History of American Periodicals
- Class and Gender Studies
- "American Readers and Their Novels." Oxford History of the Novel in English, Volume 6: The American Novel 1879-1940. Eds. Priscilla Wald and Michael A. Elliott. New York: Oxford UP, 2014
- Reading Up: Middle-Class Readers and the Culture of Success in the Early Twentieth-Century United States. Philadephia: Temple University Press, 2012
- “Main Street Reading Main Street.” New Directions in American Reception Study. Eds. Philip Goldberg and James Machor. Oxford: Oxford University Press, 2007.
- “Research Strategies on Women, Popular Culture, and Family Life in America, 1800-1920: Making Use of the Periodicals from the Everyday Life and Women in America Collection.” Everyday Life and Women in America. London: Adam Matthew Publications, 2006.
- “Misreading The House of Mirth.” American Literature 76:1 (2004): 149-175.
- “Rewriting Heroines: Ruth Todd’s ‘Florence Grey,’ Society Pages, and the Rhetorics of Success.” Studies in American Fiction 30:1 (2002): 103-128.
- National Humanities Center Summer Institute participant, 2005
- Summer Faculty Fellowship, Marquette University, 2004, 2005, 2006
- Regular Research Grant, Marquette University, 2006
- Faculty Development Grant, Graduate School, Marquette University (For travel to the Material Cultures Conference at the Center for the Book, University of Edinburgh, Scotland, July 2005)
- Faculty hall-STAR Award, Residence Hall Honor Society, 2004 and 2007