Web Site Usability

The Scent of Information

"In fact, searching for information is an experience. It's either a good experience — when you find what you want quickly and painlessly — or a frustrating one — when you can't find the information you're looking for at all. This is what usability is all about, says Jared Spool, president and founder of user Interface Engineering. At the end of the day, any company and any Web site should want their customers to walk away happy, to say, "Thanks, I'll definitely be back."

Making Online Information Usable

"So you follow all the standards and guidelines, but suffer nagging questions about whether anyone can and will use the help you’ve just written. Or management wants you to move your printed documentation online, but you wonder whether that’s really best for your users."

Testing the Three-click Rule

"[T]he Three-click Rule does not focus on the real problem. The number of clicks isn't what is important to users, but whether or not they're successful at finding what they're seeking."

As the Page Scrolls

"Users say they don’t like to scroll. As a result, many designers try to keep their Web pages short...But one of the most significant findings of our research on Web-site usability is that users are perfectly willing to scroll. However, they’ll only do it if the page gives them strong clues that scrolling will help them find what they’re looking for."


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