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The M12 Initiatives


Our plans are ambitious — and they ought to be. We must not only keep pace with the changing landscape of higher education and the greater marketplace, we need to outpace it. To do so, Marquette must be adequately resourced. That’s why university leaders have identified a dozen strategic initiatives that will position Marquette with the resources necessary to successfully execute our strategic and campus master plans.

Marquette will invest more than $100 million back into the university over the coming decade to ensure the success of the plans we are outlining.


Dubbed the M12, these 12 initiatives are focused on the following areas:

  • First Year Recruitment
  • Graduate Program Growth
  • Transfer Recruitment
  • International Recruitment
  • Enrollment initiatives
  • Research Growth
  • Asset monetization
  • Housing optimization
  • Annual Fund Growth
  • Online programs
  • Discount Reduction
  • Operational efficiencies





“This is about investing in our future. We don’t expect you to do more with less.”

—President Michael R. Lovell








A conversation with Marquette University leaders

Marquette University President Michael R. Lovell, Provost Dan Myers and Executive Vice President Dave Lawlor discuss the next steps in how the university will execute its strategic plan, Beyond Boundaries. They discuss the headwinds of higher education and why it’s important for Marquette to think differently and act differently, as well as what members of the Marquette community can do to help take the university Beyond Boundaries.

Beyond Boundaries

About the plan

Through a visionary strategic plan that sets in motion a clear strategy for the future, an ambitious campus master plan that serves as a road map for capital projects, and a series of 12 initiatives designed to position the university with adequate resources, Marquette University is poised to go Beyond Boundaries.


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