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The Marketing Department presents the Kellstadt Lecture every spring, and brings thought leaders in marketing to campus.
For more information, please contact brian.spaid@marquette.edu
2026 - Dr. Noel Brewer, Gillings Distinguished Professor in Public Health, University of North Carolina, “Vaccination at a Crossroads: Policy Collapse and Using Behavioral Science to Ensure Resilience”
2025 - Richard Netemeyer, Ralph A. Beeton Professor of Free Enterprise at the University of Virginia and Kristen Walker, Professor of Marketing at California State University - Northridge "Who Knows More Online: Parents or their Children? Exploring the Role of Parents in their Children’s Online Privacy Behaviors"
2024 - Beth Vallen and Jeremy Kees of Villanova University, “Fighting Infodemics: Warning Labels and Antidotes to Mis- and Disinformation”
2023 - Martin Mende and Maura Scott of Florida State University, "The effects of service robots on consumer experiences"
2021 - Dona Fraser, Senior Vice President, Privacy Initiatives and Director, Children’s Advertising Review Unit, BBB National Programs. Children's Privacy: A Year of Meaningful Change
2020 - Timothy Wu, Julius Silver Professor of Law, Science and Technology at Columbia Law School, “The Techlash: How the Platforms Gained Power and How They May Lose It”
2019 - Michelle Morris, Vice President, Global Marketing Solutions, Facebook "Innovating for Good in Changing Times"
2018 - Dr. Cait Lamberton, Ben Fryrear Chair in Marketing, University of Pittsburgh, "Tiny Levers, Better Lives? The Potential and Limits of Technology-Enabled Nudging”
2017 - Paul DePodesta, Chief Strategy Officer, Cleveland Browns, “The MONEYBALL Story: An Afternoon with Paul DePodesta”